The Benefits of a Fee-Only Financial Planner

Fee-only financial planning means 100% objective advice. It’s just that simple. When you’re making important financial decisions, which will affect your future, you need to know that the advice you’re receiving is free from any conflict of interest and is not being motivated by a sales commission.

First Financial Consulting proudly stands behind our commitment to provide you objective advice, tailored specifically to your needs and goals. We have a fiduciary duty to always act in your best interest. Not many “advisors” out there can say that.

1. We Are Objective

Because we do not earn money from selling a product, we provide unbiased financial advice, free of any conflict of interest. We are also fiduciaries and thus are required to act in the most ethical manner possible.

2. We Act in Your Best Interests

We do not accept commissions. Our advice is our only “product”, so there is a direct financial incentive to work in your best interest and develop solutions that fit your specific needs.

3. We Look at the Whole Picture

We work to understand the totality of your situation in order to provide advice that will tell you where you are now, where you want to go, what impediments may be in the way, and what steps will actually accomplish your goals.

4. We Provide Comprehensive Solutions

We assess the full picture in order to provide comprehensive solutions that show how you can actually achieve your goals. Our advisors focus on all the solutions available to actually help you because their compensation and reputation are dependent on results, not product sales.

5. We Give Unbiased Financial Advice Whenever You Need It

Our sense of mission is determined by your needs, not by a product sales cycle. When you need advice, you get it; and you’re never stuck paying on-going commissions for a product you might not need in the first place.

6. We Can Provide an Objective Second Opinion

There are times when you may be content with your current financial advisor, but just want a second opinion. Our compensation basis allows us to provide a much-needed second opinion honestly, and there will never be an incentive to lambaste the existing advisor in order to sell a product.

The Hierarchy of Financial Advice

Who Does What?

There are a lot of advisors, using a lot of different names to describe what they do. It can get a little confusing. We broke down the different types of financial and investment advisors into three categories – our hierarchy of financial advice. We also included their duty to the client, how they are compensated, and how they give advice.

What Makes Us Different

Stockbrokers & Registered Investment Representatives

At the bottom of the financial advice hierarchy, we have stockbrokers, and registered investment representatives. They have no real duty to their clients. Their only requirement is to generally provide “suitable” product recommendations, but “suitable” is not well defined. They are compensated through sales commissions. In short, the more investment products they sell you, the more money they earn. The advice they give is compromised by their sales commissions because either way, they are focusing on the sale.

Fee-Based Advisors

In the middle of the financial advice hierarchy, we have fee-based advisors. They have no real duty to their clients. They can charge a fee for advice, but they also sell products for a commission. They have the same suitability standard, but ultimately their advice is again tailored toward selling you investment products. Any advice they give is most likely part of their sales pitch and has an inherent conflict of interest.

Fee-Only Advisor

At the top of the financial advice hierarchy, we have the fee-only advisor. They have a fiduciary duty to their clients. In other words, they have a legal obligation to act in their client’s best interest. Fee-only advisors charge a fee for their objective financial advice. They do not sell any investment products and they do not make commissions on sales. This ensures that all advice given is free from any conflicts of interest. At First Financial Consulting, we are proud to say that we fall into the highest category of financial advice.

How We Can Help

First Financial Consulting has enjoyed a long history of providing our clients with objective, fee-only financial advice. In keeping with our fiduciary standard to the client, we never sell any products, never accept commissions, and always act in your best interests. In short, we succeed when you succeed. It’s that simple! When you speak with your current financial advisor, ask them three simple questions:

1. Do you provide unbiased financial advice free of any conflicts of interest?
2. Are you a fiduciary, and if so, will you sign a fiduciary oath or pledge?
3. Do you always have the client’s best interests in mind when giving advice and making decisions?

If they answer “no” to any of these questions then maybe it’s time you started working with an objective, fee-only financial advisor. If you agree, then we would love to be of service. Click on the button and fill out the form on the page to schedule a meeting.